Celebs

50 Cent, LaLa Anthony & Santa Sierra Team Up To Create Starz Series On Cyntoia Brown’s Life

Roommates, at this point we might as well rename 50 Cent as Curtis ‘Executive Produces Everythanng’ Jackson! This time, 50 Cent joined forces with LaLa Anthony and Santa Sierra to turn Cyntoia Brown-Long’s story into a series named ‘The Case of Cyntoia Brown.’ Deadline reported that the project will be a limited drama series based on Cyntoia’s book ‘Free Cyntoia: My Search for Redemption in the American Prison System.’

The series will detail Cyntoia’s life by telling how she was sex trafficked by her boyfriend, tried as an adult, and sentenced to life for “aggravated robbery and first-degree murder.”

Lala will serve as an executive producer alongside 50 Cent, while Santa takes on being an executive producer and writing the series. Cyntoia, along with her husband Jamie Long, will offer consultation on the series. The project is already in development at Starz.

Cyntoia gained mass online support, including from celebrities like LaLa, Kim Kardashian, and LeBron James, after her story was shared across social media platforms. She had received a life sentence for killing a man named Johnny Allen at 16 years old, Oprah Daily reported. She ultimately served 15 years of that sentence before receiving clemency and was released in August 2019.

She is currently an advocate for victims of sex trafficking and for reform in the criminal justice system. Cyntoia married her now-husband Jamie Long back in 2019 after the two began exchanging letters in 2017 while she was still imprisoned.

Deadline shared that Lala actually presented the series to 50 Cent’s G-Unit Film & Television and that it will be developed under his deal with Starz. The company launched an initiative called #TakeTheLead in hopes to “deepen its existing commitment to narratives by, about and for women and underrepresented audiences.” Cyntoia’s story will be a part of the said initiative.

Were honored to be entrusted with Cyntoias story, which shines a light on the injustice of a system that tried and sentenced an at-risk minor as an adult when she was a victim herself of sex trafficking, said Christina Davis, the President of Original Programming for Starz.

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Cassandra Santiago

Cassandra Santiago is a multimedia journalist, editor, and editorial strategist with over a decade of experience shaping conversations across arts, entertainment, culture, and global news. A graduate of the University of Iowa, she has built a cross-platform career spanning newspapers, magazines, radio, and digital media. She joined The Shade Room five years ago and currently serves as a Senior Editor, where she leads editorial direction, oversees exclusive coverage, and trains and edits a team of writers. Cassandra has played a key role in developing high-impact content and editorial strategies for an audience of more than 30 million, contributing to platform growth, engagement, and monetization across multiple channels. In addition to her leadership role, she remains a daily contributor, with her articles generating more than 41 million views since 2023. Beyond The Shade Room, Cassandra offers freelance social media strategy services, speaks on the influence and impact of Black media at public panels, and owns Did It For You, an event design company in the DC, Maryland, and Virginia area. She is Poynter Institute–certified and was named to the DMV’s 35 Under 35 list in 2024.

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