Roommates, you’ve probably already seen a video of a young woman licking #BlueBell ice cream inside a grocery store and then putting the ice cream back. Since posting the clip, the video has gone viral and now Blue Bell Creamery intends on holding sis completely accountable.
The video itself, which was uploaded to Twitter has been viewed over 10 million times and retweeted more than 25,00 times. Though the young woman thought the prank would be funny, Blue Bell begs to differ and is currently trying to track her down.
In a statement released by the creamery, they address the incident and explain their next steps, saying: “We want to thank our consumers for alerting us to the incident this past weekend of a video posted to social media showing a Blue Bell item being tampered with. We take this issue very seriously and are currently working with law enforcement, retail partners and social media platforms. This type of incident will not be tolerated.”
The also added: “Food safety is a top priority, and we work hard to provide a safe product and maintain the highest level of confidence from our consumers.
During production, our half gallons are flipped upside down and sent to a hardening room where the ice cream freezes to the lid creating a natural seal. The lids are frozen tightly to the carton. Any attempt at opening the product should be noticeable.”
As of right now there’s no word on whether Blue Bell is close to capturing the woman seen on video but it’s safe to say, what she THOUGHT was going to be a funny joke actually turned into a huge mess for her. Roommates you know we always say don’t do it for the ‘gram and if you thought otherwise, here’s just another cautionary tale as to why you got to act right in these streets!