Photo by Michael Buckner/Variety via Getty Images
One thing about Tina Knowles she will always speak her mind. This time, she’s dragging Target for cutting down on its DEI programs.
Knowles didn’t hold back in a now-deleted Instagram post, calling out Target for ditching its diversity goals and following other big-name brands by scaling back on DEI programs. Additionally, Target announced plans to back off its promise to hire diverse talent and create more opportunities.
Tina Knowles made it clear that she will be keeping her coins and shopping elsewhere because of the retail stores decision.
“So Yal Bowed down and kissed the ring huh. Crossing you off my list! No more Target!” Tina wrote.
Target addressed its decision to reduce DEI initiatives in a statement on Friday, January 24. The company announced plans to wrap up its three-year diversity, equity, and inclusion goals.
CNN reports that Target revealed plans to step away from all external diversity-focused surveys including one by the Human Rights Campaign, an LGBTQ advocacy group. The company also mentioned that it’s reevaluating corporate partnerships and switching up its supplier diversity team to supplier engagement. Although the full effects of these moves aren’t clear yet, the company stressed its ongoing commitment to promoting inclusion and creating a sense of belonging for employees and customers.
Social media users flooded The Shade Room’s comment section with reactions to Tina Knowles’ revelation about Target. See what they had to say below.
Instagram user @prettyfunsized wrote, “Respectfully, this is when we need to come together.”
Instagram user @shawna_getitgirl wrote, “Ok so we going to Walmart? Where can we shop cuz I had to go to target today but Im not going.”
While Instagram user @xotanye wrote, “we really could create a black wall street again. we have way more resources than we did before.”
Then Instagram user @gabbssquire wrote, “can yall make a list like the nick cannon family tree so we remember who to boycott?”
Another Instagram user @theniababy wrote, “I keep seeing people saying Im still going to target.. This generation wouldnt have established nothing during the Jim Crow boycott days ”
Instagram user @lethalshooter wrote, “Never going there ever again.”
While another Instagram user @bebeautifulla wrote, “Costco membership going up in 2025 ”
Instagram user @plvntqveen wrote, “Its literally time for minorities to come together..”
Lastly, Instagram user @brownskinniaa_ wrote, “I been stopped going to target when 2 things added up to 60 dollars.”
