Categories: Celebs

TSRPositiveImages: Tidal Donates 1.5 Milli to #BlackLivesMatter

Jay-Z’s music company, Tidal, has been on the come up lately. From “dropping” Rihanna’s album, to Queen Bey releasing  her new single ‘Formation’ via the music service. You could probably say that the streaming service is making a statement for themselves and is here to stay!

 

While Tidal has made themselves known for their music, the company is not making it any issue to give back to the community too! On Friday, the same day Trayvon Martin would have been 21 years old, it was announced that 1.5 million would be donated to the #BlackLivesMatter foundation.

 

The money was raised from the sold out charity concert (Tidal X: 10/20) that Tidal had put on back in October where performances from Nicki Minaj, Beyoncé, Nick Jonas, and a bunch of our other favorite artists were spotted. Much of the money will be donated to civil rights groups and social donations as well as the families who started foundations that were affected by police brutality!

 

Diana Diaz, the philanthropy manager at Roc Nation, spoke out about Tidal’s many efforts in giving back. She said, “The process of acquiring recommendations [for nonprofits] was collaborative and inspired by the message that speaks to racial and social inequities and injustice in our society.” She continued, “Each year we will support a different initiative. Our ideology is to have a hifi level of consciousness in everything we do.”

 

 

http://mic.com/articles/134443/jay-z-s-tidal-to-donate-1-5-million-to-black-lives-matter-other-social-justice-groups#.qq4U5iqg2

TSR Intern: CaDarius Booker | IG: @cadarius_ | Twitter: @cadarius_

Chinwe U.

Chinny’s background in the world of marketing & brand management in some of the world’s leading global companies, is just what The Shade Room needs. Her practical knowledge of lifestyle and entertainment and dabble in the fashion industry doesn’t hurt either. When you mix her well rounded knowledge of what is going on in today’s social sphere you’ve got the perfect tools for a little Shade.