As the years go by Barbie continues to introduce new dolls that help to promote diversity. For their latest designs, they have introduced a doll with vitiligo and a doll with hair loss to help show consumers that they continue to be diverse with their brand.
According to CNN, Mattel, the parent company behind the brand, said in a statement that the company wants to show “a multi-dimensional view of beauty and fashion,” through their Barbie Fashionistas line. They said that the prototype of the doll with vitiligo made its debut on Instagram last year and became its most-liked post ever.
When it comes to the doll with hair loss, they said, “If a girl is experiencing hair loss for any reason, she can see herself reflected in the line.”
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Last year, the brand launched a doll with a prostatic leg and also a doll in a wheelchair.
A few years back, the brand received backlash for the lack of diversity. They were called out for upholding a “slim, white, domestic ideal” for their dolls. Since the launch of their Barbie Fashionistas line, they have created more than 170 diverse dolls.
Last year, Barbie honored Rosa Parks and Sally Ride by releasing a line of dolls in their honor to celebrate Women’s Equality Day. Amelia Earhart, Katherine Johnson, and Frida Kahlo were other dolls released under the brand’s “Inspiring Women Series.”
Check out the new diverse barbies below:
Source: https://www.cnn.com/style/article/barbie-vitiligo-hairless-dolls-wellness-scli-intl/index.html
