Beyonce is doing it once again when it comes to giving back to HBCUs. This time she has teamed up with popular exercise equipment company Peloton as she gifts HBCU students a two-year membership.
Beyoncé said, “I am honored to partner with Peloton and gift HBCU students a 2-year Digital Membership which will give them free access to the Peloton App, including classes with the best instructors and now, featuring my music. We believe that the power of music can help uplift, motivate, and inspire those on their fitness journeys. I’ve been a Peloton member for several years, and I’m excited to partner with a company that helps people, young and old, be the best versions of themselves, in an innovative and adaptable way.”
According to CNBC, Peloton also spoke about the partnership and said, “Beyonce and Peloton worked closely to create a series of themed workout experiences … across multiple fitness categories, including indoor cycling, running, strength, bootcamp, yoga, and meditation.”
The historically black colleges where the students will be gifted the memberships include, Howard University, Spelman College, Clark Atlanta University, Morehouse College and Morehouse School of Medicine, Bennett College, Hampton University, Texas Southern University, Wilberforce University, and Grambling State University.
Beyoncé continued to state, “This year has tested all of us and I know the college experience looks a little different than planned, and many were not able to celebrate Homecoming the way they wanted to. Still, I hope everyone was able to take time to reflect and to celebrate the strength, excellence, and resilience of our community.”
As many of you already know, Beyoncé’s headlining performance at the 2018 Coachella Music Festival was inspired by HBCUs as she incorporated the band experience into her performance.
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TSR STAFF: Jade Ashley @Jade_Ashley94