Beauty & Style

Beyoncé Unveils Mystery Parfum Available For Pre-Order In U.S. & Canada

As if an international tour wasn’t enough, Beyonc is also racking up coins in other avenues. The 41-year-old musical icon has just unveiled a mystery perfume that has already thrown the Beyhive into another frenzy.

RELATED:Beyonc Ignites Hair Care Speculation And Sends Beyhive Into Frenzy

More Details About Beyonc’s New Eau De Parfum

Sometime this week, the megastar launched a landing page for the exclusive sale of the singer’s “Eau De Parfum.” Currently, the 1.7-ounce fragrance is available for notification for pre-order at a price point of $160.

Additionally, the fragrance is only available for purchase by those in the United States and Canada.

Beyonc’s latest scent features top notes of clementine and golden honey. While the heart of the fragrance is set in rose absolute and jasmine sambac, and its base features Namibian myrrh and golden amber.

The website explains that the fragrance was created in France and “crafted and designed” by Beyonc. The look of the bottle remains a mystery with the website’s current display.

Furthermore, the beauty item will begin shipping in November and will even feature a “special gift with purchase, while quantities last.”

Social Media Reacts

Beyonce has not formally announced the launch of her latest perfume on Instagram. However, this has not stopped Beyhive fans from sharing their reactions to the surprise release.

Many appear to be in shock.

While others appear to have snagged the fragrance’s initial pre-order availability.

While others appear to speculate about the “special gift” that may come along with the fragrance’s purchase.

Additionally, some Twitter users have appeared to pass on Queen Bey’s offering this time around.

The Fragrance Launch Marks Queen Bey’s Return To The Beauty Industry

According to VIBE, the perfume’s launch is the singer’s first in about six years. In 2017, she served fans with her latest fragrance offering, “Shimmering Heat. Before this, the singer launched multiple scents which include the “Heat” series, “Pulse” series, and “Rise” series, as per Fragrantica.

Roomies, will you be snagging yourself a bottle of Beyonc’s latest fragrance?

Jadriena Solomon

Jadriena “Jade” Solomon is a journalist and editor, specializing in beauty, fashion, entertainment, and culture. A graduate of CUNY Brooklyn College’s Journalism and Media Studies program, she began her career in 2015, publishing independent op-ed articles, and has since built a strong digital media portfolio across reporting, editing, and hosting for major media companies. As The Shade Room’s Senior Editor, Jadriena helps lead editorial direction, manages writers and editors, and has contributed more than 2,600 stories with over 45M page views since her start in 2022. Her past roles include contributing and staff positions at HelloBeautiful, Blavity News, 21Ninety, and Bronze Magazine. She has interviewed talents such as Tamron Hall, Eboni K. Williams, Tia Mowry, LeToya Luckett, Salt-N-Pepa, and more.

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