
NEW ORLEANS, LOUISIANA - FEBRUARY 09: Kendrick Lamar performs onstage during Apple Music Super Bowl LIX Halftime Show at Caesars Superdome on February 09, 2025 in New Orleans, Louisiana. (Photo by Gregory Shamus/Getty Images)
The Philadelphia Eagles may have won the Super Bowl, but the internet is talking about Kendrick Lamars halftime performance! Kendricks performance was riddled with double entendres, coded language, strategic timing and of course, meme worthy facial expressions that flooded the internet. The performance was as equally beautiful, as it was diabolical. And we love a multifaceted King that can be both symbolic and petty. Read through some of the nuggets Dot left behind and decide is the game really over?
Its fair to say, leading up to Kendrick Lamars Super Bowl halftime performance, there was no question Not Like Us was going to be played. What the world wasnt expecting was for Kendrick to also weave in cultural American ideals that both unite and separate generations of people. As if winning 5 Grammys while wearing a double denim outfit, better known as a Canadian Tuxedo wasnt petty enough catch some of the most thought provoking (and shadiest) moments from his halftime performance below.
‘Uncle Sam,’ played by Samuel L. Jackson opened up the performance with the line This is the great American game! A double entendre that you cant ignore. The Super Bowl is very much the great American game, but the subtle reference is a double entendre to the introduction of underlying themes that touches on American politics, culture, capitalism, race and more. Throughout the performance, Jackson acts as a conscious of sorts — both warning and praising Lamar as the show plays out. Making sure he doesn’t do too much and stays in line… ::looking eyes::
According to Wired, the set was the brain child of Kendricks creative director, Mike Carson, Dave Free and Kendrick, himself. Heres a detailed look at how the stage concept came to be. CLICK HERE
With all the symbolism, dont think for one minute K.Dot didnt find time to sprinkle in some pettiness. The camera cutting to THE Serena Williams crip walking during the performance was the type of shady shenanigans that gagssss.
The Super Bowl halftime show wasnt just about entertainmentit was a protest, and some people missed the message because they were focused on the surface. What Kendrick Lamar brought to the stage was deeper than musicit was a call to wake up. pic.twitter.com/dTNNyhfdDA
Taylor Denise Richardson (@astrostarbright) February 10, 2025