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Home » Latest Tea » Social Media Users Defend Draya Michele Amid Backlash For Promoting Air Purifiers During California Wildfires
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Social Media Users Defend Draya Michele Amid Backlash For Promoting Air Purifiers During California Wildfires

Ashley RushfordBy Ashley Rushford2025/01/11
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Social Media Defends Draya Michele Amid Backlash For Promoting Air Purifiers During California Fires
Photo by Gilbert Flores/Variety via Getty Images
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Whew! Roomies, y’all know the internet loves coming for Draya Michele, but this time, people are stepping up to defend her. A bunch of social media users are stickin’ up for Draya after someone on X (formerly Twitter) called her out for being “tone deaf” by using the California wildfires to promote air purifiers.

RELATED: Social Media Goes IN With Reactions To Photo Of Draya Michele Alongside Her Eldest Son Kniko At Houston Rockets Game

Draya Michele Goes Viral For Air Purifier Promotion Amid LA Fires

For context, Draya Michele recently posted an Instagram video promoting air purifiers from Sereniby. In the clip, Draya sets up the purifier in her home to help with the poor air quality in Los Angeles. She also gave her followers a discount on Sereniby purfiers and shared all the details in her caption.

“While the unimaginable is happening with the fires in LA… air quality is so poor, toxic even. I’m using the @sereniby_official air purifier to ensure that my kids and pets are breathing in fresh, double filtered air. The brand is now offering $200 off when you use my link in bio. There’s no price on peace of mind but having it is more valuable than most worldly things. #prayforla #airquality #airpurifier,” Draya wrote.

Well, chileeee, one user on X wasn’t feeling Draya Michele’s post at all. The user, airlave2Ø7, reposted Draya’s video and called her out for bad time and insensitivity. “Draya using LA fires to promote an air purifier on her Instagram. Like she never does anything right. Tone deaf af.” Another user @KevCoke6 seemed to agree, chiming in saying, “You can’t deny how attractive she is, but boy does she have rocks rattling around her skull for a brain.” 

Social media users on Instagram weren’t here for the Draya hate. Many clapped back, defending her and pointing out that she had good intentions by trying to help those in need in Los Angeles.

Social Media Weighs In

In The Shade Room’s comment section, social media users kept standing up for Draya Michele. Many people backed her up, saying folks just want to come for her no matter what.

Instagram user @atlpics wrote, “Y’all just hating lol. They actually could use some purification, this on point @drayamichele ⚡️⚡️👑” 

Instagram user @prettylilbarber wrote, “If she breathes y’all get mad. Beyonce momma said get an air purifier too 😂” 

While Instagram user @iamtheashley wrote, “The air we are breathing here in LA is the most toxic it’s been. We ALL NEED purifiers right now. How is this tone deaf?” 

Then Instagram user @kaeroshon wrote, “How is her promoting an air purifier for people in surrounding areas who are breathing in toxic air, tone deaf? Just say y’all don’t like the girl.” 

Another Instagram user @the.jee.spot wrote, “Ppl acting like she said “the roof, the roof, the roof is on fire… 50% off all Mint Swim items to cut the heat, while you stay cool 😎” that woulda been tone deaf 😅🤭” 

Instagram user @mamahal_tv wrote, “Read the room” the room is unfortunately smokey, we need this!” 

While another Instagram user @theunsinkablemollybrown wrote, “I’m starting to think a LOT of ppl just like to be upset cause isn’t this one of the best times for a damn purifier?” 

Lastly, Instagram user @ricocash1of1 wrote, “So Walmart not posed to sell candles when the power goes out?” 

RELATED: That’s Bae! Draya Michele Sparks Reactions After Dropping THIS Message About Jalen Green’s Reliability
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