For almost two years, Gerry Goldberg advocated for a traffic light installation at an intersection in Colorado. He started his campaign after his wife, Andie Goldberg, was killed in a car crash at said intersection in 2024. Despite his efforts, nothing changed. Then, last Monday, Gerry also passed away at the same intersection as his late wife.
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Details About Fatal Crash At Colorado Intersection
According to Denver7, the crash that killed Gerry involved two cars at the shared intersection at E. Belleview Avenue and S. Franklin Street. He died on Monday (March 2). His cousin, Gloria, told local media that Gerry was headed to meet her for lunch when the crash happened. She became concerned after he missed their meet time and wasn’t answering any calls or texts. Goldberg passed away from his injuries.
Gerry Goldberg Pushed For Traffic Light
As said, Andie Goldberg died at the intersection on May 30, 2024. A car struck her while she was crossing Belleview and headed home after a training run. A couple of months ago, Gerry spoke about the incident at a city council meeting, urging Greenwood Village leaders to install a traffic light.
“I would like to think that Andie’s tragic death could have some positive outcome by ensuring the future safety of others using Belleview and being able to cross or turn onto it safely,” Gerry said.
After Gerry’s late wife died, a group of neighbors had started a campaign honoring called Andie’s Light. According to Denver7, public records show that others had shared the same concerns about the intersection and lack of a traffic light by other residents in the City of Greenwood Village. Talks of the intersection date back to 2009, per City Council minutes. At the time, the Colorado Department of Transportation (CDOT) shared study findings that claiming speeding was not a reason to add a traffic light.
Officials Didn’t Take Action Despite Finding Need For One
Months after Andie died in 2024, CDOT conducted another study and found that 85% of cars were going at least 5 mph over the speed limit. They approved a traffic signal, but it was never installed. In a text message to a Denver7 reporter, CDOT confirmed that it approved the installation, but that ultimately, Greenwood Village was “responsible for the design, installation and funding” of the project whereas CDOT “would be responsible for maintaining and operating it after installation.”
City spokesperson Megan Copenhaver gave a statement to the media outlet, but didn’t explain why the city didn’t install the traffic light. Instead, the statement claimed the city had “increased police patrols and traffic enforcement in the area to promote safer driving behaviors.” It also said the city is “reviewing potential long-term solutions” with the help of partner agencies.
Meanwhile, in an email sent to Denver7, Andie’s Light urged city officials to act now.
“We want the city councils of Cherry Hills Village and Greenwood Village to approve and fund the installation of a traffic light at this intersection as soon as practicably possible.”
Still, not all the area residents were on the same page as Gerry Goldberg and Andie’s Light. On December 10, some Greenwood Village residents opposed a traffic light at a city council meeting. They claimed that additional safety issues might arise if the light diverts more traffic onto the side residential streets. Cherry Hills Village city manager Chris Cramer said the city planned to discuss the intersection again on March 17 at a council meeting. Now, they’re moving to expedite the evaluation to determine if the traffic light is still needed.
